Creator Brief - NMN
PUREFULLY | NMN 500mg
1. Brand Overview
PUREFULLY is a Canadian supplement brand built on clean, lab-tested formulas with nothing you don't need. No artificial sugars, no synthetic flavours, no filler. Every product is non-GMO, gluten-free and made in Canada, so people can feel good about what they take every day.
2. Product Details
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Product Name |
PUREFULLY NMN 500mg, >99.7% Purity (60 capsules) |
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ASIN |
B0C9S5M4WF |
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Amazon Product Link |
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Amazon Storefront URL |
Please link the 60-capsule bottle above, not the 30-capsule size.
3. Campaign Objective
Drive product awareness and sales on Amazon.ca by partnering with longevity and healthy-aging creators who care about purity and testing. The angle: high-purity NMN with a Health Canada NPN and third-party testing you can verify.
4. Target Audience
Adults 35 to 65 who follow longevity, biohacking and healthy-aging content. They research ingredients deeply, are skeptical of unverified products, and value third-party testing and regulatory approval.
Common pain points:
- Not knowing whether an NMN product is actually pure
- Unlicensed or untested products sold online
- Confusing NAD+ precursor options
- Wanting a simple, once-a-day routine
5. Key Messages
Limit to these three. Every piece of content should hit at least one.
Purity you can verify. Over 99.7% purity, third-party tested and made in a GMP-certified facility, with a valid Health Canada NPN. Creators should show the label and talk about why testing matters to them.
A direct NAD+ precursor. NMN helps to support cellular energy metabolism and helps maintain NAD+ levels, which naturally decline with age. Creators can explain the NMN-to-NAD+ connection simply.
One capsule, two months. 500mg per capsule, one a day, 60 capsules per bottle. No niacin flush.
Ease of Use 1 capsule daily, preferably in the morning, with or without food.
Quality/Unique Selling Points Made in Canada, Health Canada NPN, >99.7% purity, third-party tested, GMP-certified facility, non-GMO, gluten-free, 60-day supply.
6. Do's and Don'ts
✅ Do:
- Show the label, the purity figure and the NPN
- Explain the NMN-to-NAD+ connection in plain words
- Use the approved wording: "helps support cellular energy metabolism" and "helps maintain NAD+ levels that naturally decline with age"
- Show it as part of your morning routine
- Mention Subscribe & Save if it's part of how you buy it
- Include the PUREFULLY-provided product link or code so your sales are tracked
- Include a clear #ad or affiliate disclosure
🚫 Don't:
- Claim it reverses aging, extends lifespan or makes you biologically younger
- Claim it repairs DNA or activates sirtuins in your body
- Mention any condition, such as diabetes, heart disease or cognitive decline, or any medication
- Make weight loss or energy boost claims
- Show biological age test results as proof it works
- Guarantee specific results or compare it to other brands
- Use vague filler language like "try this" or "you should"